OSA Hybrid Platform Announces Company Name Change to AIA Ecosystem
Focusing on artificial intelligence (AI) technology being at the core of OSA’s ecosystem, OSA Hybrid Platform rebrands their company name and image.
March 26, 2020 - OSA Hybrid Platform, an industry leader in retail tech, has announced today that the company will begin operating under a new name and will be known as “AIA Ecosystem”, or “AIA” for short, effective immediately. This rebranding strategy reflects both the evolution of the company from its beginnings as an on-shelf availability (OSA) solution, as well as its vision for the future as an AI-based online-to-offline (O2O) retail services ecosystem, encompassing the full range of business processes.
The company has used the name, “OSA Hybrid Platform”, for the product and the service, for more than five years, achieving company and product recognition by the CPG retail industry leaders in Russia. Customers, partners and investors will continue to enjoy the quality of products and services we offer and the ease of conducting business with the new company identity. OSA Hybrid Platform, as a product availability service for grocery retail, will become part of AIA portfolio of products.
Together with this change, a newly redesigned company logo has been revealed along with a new company slogan - “AIA - your artificial intelligence advantage”. A new website is planned to launch within the next few months, which will prominently feature the company’s focus on expanding their service offerings and emphasis on AI as a key feature behind the company’s products.
The company’s ownership and staff have not changed. CEO and co-founder, Alex Isaiev stated “AIA mission is to unite various retail tech solutions, built by our company and in collaboration with our partners, into one AI-hub. We aim to deliver a full scope of AI-driven big data services, addressing the fast-changing environment, to retailers and manufacturers of consumer goods. We are very excited about the introduction of the new company name, because it reflects our new strategy of delivering even more value to our customers, partners and investors”.
For more information about the name change or to learn more about AIA Ecosystem, please visit: www.osahp.com.
About AIA Ecosystem
AIA Ecosystem is an industry leader in retail tech providing a full range of product availability management, smart task management and education for store staff, real time analytics and business intelligence services to retailers and manufacturers of consumer packaged goods. The company was founded in 2015, and for the last five years has been providing an excellent service as a comprehensive AI-driven and industry-proven platform that solves on-shelf product availability issues in real time and provides immediate actions to drive availability, sales and store labor under the OSA Hybrid Platform brand. The company successfully closed a $3.45 million bridge financing deal which was finalized in the late 2019. In 2020, the company continues building new product functionality with the emphasis on big data across all aspects of the supply chain while growing its geographical coverage, including full scale rollouts across the largest retail chains in Russia, and accumulating the administrative and financial resources in order to launch AIA in the US market, where the company will eventually move its headquarters.
For more information regarding this announcement, please contact:
Co-founder and CEO